Lovesac ring a bell? It's a U.S.-based furniture company founded in 1995, they began opening stores across the United States and became an online retailing powerhouse. Recently though, Lovesac had a headache and it wasn't about furniture. They confirmed a data breach when hackers claimed they attacked them with a ransomware attack.
What Actually Happened?
There was a data breach when hackers breached Lovesac's systems and stole sensitive data. Then, they're a group of ransom ware hackers claimed their attacked them. This isn't good! I mean really, who wants to think they are just shopping for a new couch and all of a sudden get knocked on the head that their data is now in the wrong hands?
What Data Could Be At Risk?
Lovesac doesn't provide every detail, but typically in these days we see exposed data including things like:
• Names and email addresses
• Phone numbers or contact information
• Billing or account information
These could have potentially been exposed. That's plenty for scammers to attempt some phishing emails or other tricks.
How Is Lovesac Responding?
To be fair, Lovesac, didn't stick their head in the sand. They:
• Admitted there was a breach and confirmed it happened.
• Hired cyber security experts to repair and harden their systems.
• Reported the attack to authorities.
• Started contacting customers whose information may be compromised.
I actually think it is better when a company is honest. Some brands tend to cover their tracks until the truth comes out anyway.
Why Should You Be Interested?
You may be thinking, "I don't shop at Lovesac, so what do I care?" But the thing is ransomware is growing in all places. To hackers, it doesn't matter if the target is a bank or a furniture company, if data exists, it is a target.
Here are some things to think about:
• Ransomware is increasing each year.
• Hackers don't discriminate - big or small; any company can be picked.
• We, the customers, pay for that stolen data.
Concluding Thoughts
I am a fan of Lovesac's product, but hearing about their data breach makes me think a little more critically about where my personal information goes. Cybersecurity is no longer just about technology; it is about trust between a company and its customers.