Kering Data Breach: Gucci, Balenciaga, and Alexander McQueen Customer Info Exposed

[johny899]

Have you seen the news about the luxury hack? Kering, the parent company of Gucci, Balenciaga, and Alexander McQueen, has suffered a breach, and it looks really bad—potentially millions of loved customers’ data may have been breached. Can you imagine if someone had access to your shopping history?

What Actually Happened?​

The hack took place in June 2025, but Kering made it known to everyone just recently. A hacker group known as Shiny Hunters hacked into Kering's systems. The hackers took personal information such as names, email addresses, and phone numbers. The good news is that Kering reported no credit card numbers or ID details were taken. While it's good news that you won't need to check your credit report any time soon, it's still disturbing that someone may know your email address, shopping data form Gucci or McQueen, etc.

The hackers posted some information from the hacked data online. Some of the customers affected had spent more than $86,000 in those stores prior to the breech! That's not normal shopping—that's living in luxury!

Kering's Response​

Kering established a fast response, notifying authorities and customers, while embracing protocols to secure their systems against future breaches. Clearly, it is good that they reacted quickly; however, this shows us that even luxury brands are vulnerable to hackers.

Why This Matters​

Luxury brands can sometimes feel they are untouchable by hackers. If you are a customer, this shows that no one is unhackable. Hackers target those in the luxury space because they know that you have more money to spend (and therefore, can be hacked on). This also serves as an alert for everyone to their own personal online safety, even if there is no Gucci purchase in your recent history.

How to Protect Yourself​

• Use a separate email when shopping so that in the event of a breach, they cannot get into absolutely everything.
• Turn on two-factor authentication as added security during checkout.
• Check your accounts for any out of the ordinary activity, especially if you see any news regarding a hack.

To Conclude​

I won't lie: I did not think it mattered if hackers were hitting luxury brands, but clearly it does matter. The breach at Kering is just another wake-up call that privacy and data protection is important for all of us; whether you are a shopper at Gucci or just a regular person shopping online.